Resources
Final Push and Non-Response Follow Up Outreach Materials
English Spanish Rack Card (PDF)
"It's Not Too Late" Postcard - English/Spanish (PDF)
Social Justice & the Census Postcard - English/Spanish (PDF)
Non-Response Follow Up (NRFU) FAQs
Immigration Focused Rack Card - Spanish (PDF)
Immigration Focused Rack Card - English (PDF)
U.S Census Bureau Sample Drop-In Messages (PDF)
U.S. Census Bureau Where to Count Yourself If You have Responded Yet Fact Sheet (PDF)
Census Fact Sheet (PDF) - Updated 2/7/2020
Census Fact Sheet - Spanish (PDF) - Updated 2/7/2020
Census Fact Sheet - English and Spanish (PDF) - Updated 2/5/2020
Flyer - 9 Questions, 10 years (PDF)
Flyer - Multigenerational (PDF)
Flyer - Social Services (PDF)
Flyer - Accessibility (PDF)
Flyer - Family Portrait - Spanish (PDF)
Half Page Flyer - Census Info (PDF)
Half Page Flyer - Confidentiality (PDF)
Half Page Flyer - Veterans (PDF)
Rack Card-Mail Insert (PDF)
Poster - Confidentiality (PDF)
Poster - Benefits (PDF)
One-Pager for Partners (PDF)
Census Video Resources
Social Media Toolkit (Excel) - Updated 3/27/2020
Translated Social Media Toolkit (Excel) - Updated 6/30/2020
Social Media toolkit translated into Spanish, Tagalog, Chinese (Simplified), Korean, Farsi, and Vietnamese
Updates for COVID-19 and Census Outreach
Updated Social Media Toolkit (Excel)
April Social Media Content Calendar (Excel)
May Social Media Content Calendar (Excel)
Updated April Newsletter Copy (Word)
Educational Resources for families
United Way Bay Area Resources
United Way Bay Area Census Website
California Census Information and Toolkit
Apply for a Census 2020 Outreach and Assistance Mini-Grant
Mini-grants between $500 -$3,000 are available for tax-exempt organizations:
Request for Proposal Guidelines (PDF)
Online Application Form
- US Census Bureau Resources
- Schools
- Children 0-5
- Health Centers
- Cities, Towns, and Districts
- Faith-Based
Census Bureau Fact Sheets and Resources
US Census Bureau Census 2020
US Census Bureau El Censo del 2020
2020 Census at a Glance
The 2020 Census and Confidentiality
El Censo del 2020 y la Confidencialidad
Census 101: What You Need to Know
Census in Schools
Sample of 2020 Census Form
Draft Census Forms and Mailings
US Census Bureau
The Census Bureau has compiled lesson plans, activities, and maps to help teachers integrate census into their lesson plans.
Census in Schools - Explore activities by grade level and topic
English Language Learners (ELL) and Adult English Second Language (ESL)
Pre-K Materials
State of California
California K-12 School-Based Outreach Toolkit (PDF)
California has compiled resources to help schools and teachers participate in census outreach
Children 0-5 Resources
US Census Bureau
First 5 California
First 5 Parent and Caregiver Fact Sheet (PDF)
First 5 Parent and Caregiver Fact Sheet - Spanish (PDF)
Toolkits for Health Workers
Download Cities, Towns, Municipal Advisory Committee (MACs) and Districts Toolkit (PDF)
Flyers and Collateral
Make flyers and rack cards available at your public facing offices, put up posters in community gathering spaces, and insert rack cards into mailers.
- Census Fact Sheet -English (PDF)
- Census Fact Sheet – Spanish (PDF)
- Census Info Flyer (PDF)
- Census Flyer – Multigenerational (PDF)
- Census Flyer – Social Services (PDF)
- Half Page Census Info Flyer (PDF)
- Half Page Flyer – Veterans (PDF)
- Half Page Flyer – Confidentiality (PDF)
- Census Family Portrait – Spanish (PDF)
- Rack Card- Mail Insert (PDF)
- Poster- Confidentiality (PDF)
There are also additional resources in 20 different languages available from the United Way Bay Area’s Outreach Toolkit.
The Census Bureau has outreach material available in 13 languages.
Newsletter Articles
Include census related newsletter articles in your publications. These articles are organized by messaging date and each topic has a custom article for various types of organizations. There are sections that you should customize to your community (i.e. insert city name, etc.)
- January: Time for Another Census! (Word)
- February: Addressing Fears and Concerns of Census 2020 (Word)
- Early March: What to Except When You’re Expecting Census 2020 (Word)
- March 23: Happy National Census Week! (Word)
- April: Reminder – Respond to Census 2020 by April 30 (Word)
- May: Non-Response Follow Up (Word)
Graphics
These graphics can be used in combination with Newsletter Articles or on other publications as needed.
Census Logo (transparent background)

Save the Date Image
Link to Save the Date Image (jpg)
Please contact Matt Lardner if you have additional graphics needs
Social Media
Post to your Twitter, Instagram, or Facebook accounts. The Social Media toolkit provides over 20 different types of posts for various populations and images formatted to best display on different social media formats.
Email signature
Encourage your staff to include a Census 2020 signature for all emails. Copy/Paste the format below. The image should link to cococensus.org
Our goal together is a Census 2020 complete count.
9 Questions. 10 Years of Impact.
Respond to the Census at my2020census.gov or by phone
Other Resources
The faith community are important trusted messengers, in particular for many hard to count communities.
Why Your Faith Community Should Become a 2020 Census Official Partner from U.S. Census Bureau (PDF)
Faith in Public Life 2020 Census Faith Toolkit (PDF)
Kit de Herramientas de fe para El Censo 2020 (PDF)
San Francisco Interfaith Council Toolkit
Interfaith Council of Contra Costa County
Hard to Count Maps and Data
Regional Census Workshops
Find presentations and other resources from our Regional Census Solutions or Training Workshops.
Other Great Resources
NorcCl Census 2020
These are resources developed for Counties in Northern California and they have some wonderful messaging
See NorCal Census 2020 Resources